Is Technology Actually Making Us Less Productive? [New Research]

After working in my role here at HubSpot for almost eight months now, I’ve started to go into autopilot when I turn on my computer every morning.

I open up my email app, my calendar app, my organization and productivity app, my grammar-checking app, my note-taking app, my analytics tool, and my blogging tool.

And that’s only when I first get into the office.

By the end of most days, my browser is full of different tabs, and so many apps and tools are running that they eventually start shutting down of their own accord. When all of these sites, apps, and tools are working, I spend a significant portion of my day using them: to write, to proofread, to extrapolate data, to keep track of what I’m working on, to update notes — all in the name of efficiency.But as it turns out, the tools and apps that we marketers use […]